Empowering The New Utility's Vision

How JoomDev Transformed The New Utility's website into a Sustainable Showcase

As the developers of thenewutility.com, we are thrilled to present our website and provide you with an insider’s perspective on our project. Our goal was to create a platform that showcases the vision and mission of The New Utility, capturing the essence of our work and the values we stand for.
How JoomDev Transformed The New Utility's Website into a Sustainable Showcase

Project Overview

From the moment we embarked on this development journey, we were driven by a passion for innovation and sustainability. We aimed to craft a website that not only conveys information but also engages and inspires visitors. With meticulous attention to detail and a user-centric approach, we designed an intuitive and visually appealing interface that reflects the essence of The New Utility.
Throughout the development process, we prioritized responsiveness and adaptability, ensuring that the website performs seamlessly across various devices and screen sizes. By implementing responsive design principles, we aimed to offer a consistent and engaging experience to all visitors, regardless of the device they use to access our website.
In developing the website, we employed cutting-edge technologies and adhered to industry best practices to ensure optimal performance, security, and accessibility. We aimed to strike a balance between aesthetics and functionality, making the website visually appealing while maintaining a smooth and intuitive user experience.
We are incredibly proud of the final result and the collaboration with Infinity Energy to bring their vision to life online. Our team’s dedication and expertise enabled us to create a website that not only reflects the core values and accomplishments of Infinity Energy but also serves as a valuable resource for individuals interested in solar power and sustainable solutions.

Renewable Energy


Web Design & Development, CRM 

Business Type
Solar Energy Installation and Services
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What was the Client’s Goal? 

The client, The New Utility, had several goals and expectations from JoomDev in creating their website. Some of these goals and expectations may include:

Engaging User Experience

The client likely desired a website that provides a compelling user experience, captivating visitors and keeping them engaged. They expected the developers to create a seamless and intuitive navigation system, interactive elements, and visually appealing design to enhance user engagement.

Responsive Design

Given the prevalence of various devices and screen sizes, the client may have expected the website to be responsive. They wanted the developers to ensure that the website adapts and displays correctly on different devices, including desktops, laptops, tablets, and mobile phones.

Showcasing Success Stories

The client likely wanted the website to highlight the accomplishments and success stories of Infinity Energy, including the number of projects completed in different regions. They expected the developers to incorporate project showcases, testimonials, or case studies to demonstrate their expertise and track record.

Security and Data Protection

The client likely expected the developers to implement robust security measures to protect user data and prevent unauthorized access or breaches. They wanted the website to adhere to industry standards and best practices for security and data protection.

Problem Statement 

Despite the pressing need for sustainable energy solutions, our client, The New Utility, identified a significant knowledge gap and lack of awareness regarding the transformative impact of solar power. They recognized the potential of solar energy to shape a cleaner and more sustainable future but realized that many individuals are unaware of its benefits. To address this issue, The New Utility sought our expertise at JoomDev to create a website that educates and inspires visitors about the power of solar energy.

By showcasing the inspiring journey of Infinity Energy, its passionate co-founders, and their unwavering mission to drive positive change through renewable energy, we aim to bridge the knowledge gap and empower individuals to embrace sustainable solutions. Together with The New Utility, we strive to make a difference by fostering a deeper understanding of solar power and its immense potential for a greener world

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How We Helped Them

JoomDev provided a range of services and solutions to help create and launch. Here are some of the ways we helped:

Lead Generation and Conversion

JoomDev has implemented lead generation features on Infinity Energy’s website, such as contact forms or quote request forms, to capture potential client information. We have also optimized the website for search engines (SEO) to increase visibility and attract targeted traffic, thus helping Infinity Energy generate more leads and convert them into customers.

Custom Software Solutions

JoomDev has developed custom software solutions for Infinity Energy to streamline its business processes. This includes customer relationship management (CRM), (Quickbase) systems to manage client interactions, project management tools to track and monitor solar projects, or billing and invoicing systems to streamline financial operations.

Technical Support and Maintenance

JoomDev has provided ongoing technical support and maintenance services to ensure the smooth functioning of Infinity Energy’s website and software solutions. This includes regular updates, bug fixes, security enhancements, and troubleshooting assistance.

Security Implementation

We have implemented robust security measures to protect the website and user data. This may have included SSL certificate installation, securing the CMS, implementing firewall protection, and following best practices to safeguard against potential vulnerabilities.

Responsive Web Development

We have ensured that the website is responsive and compatible with different devices and screen sizes. By implementing responsive design techniques, we made sure that the website adapts and displays optimally across desktops, laptops, tablets, and mobile devices.

Our Process

Everything should have a clear process. So we have used the following process to complete the project on time.


  1. Market understanding 
  2. Localization

Product Design

  1. User flow
  2. Designing


  1. CRM automation
  2. Website

Few Snapshots

Here are few screenshot from the actual website we have transformed.

How JoomDev Transformed The New Utility's Website into a Sustainable Showcase
How JoomDev Transformed The New Utility's Website into a Sustainable Showcase
How JoomDev Transformed The New Utility's Website into a Sustainable Showcase

Our Project Challenges

Here are some common project challenges that we have faced during website development:
Creating an aesthetically pleasing design while ensuring a smooth user experience can be a challenge. Balancing visual appeal with functionality and ease of navigation requires careful planning and iterative design processes

Ensuring that the website looks and functions consistently across different devices, screen sizes, and browsers can be a complex task. Testing and optimizing the website’s responsiveness and compatibility across various platforms is crucial for a seamless user experience.

Striving for optimal website performance is essential to provide visitors with fast loading times and smooth interactions. Optimizing code, compressing images, and implementing caching techniques are some approaches to enhance performance.

Integrating different functionalities, such as contact forms, interactive elements, and third-party APIs, requires careful consideration and testing to ensure seamless functionality and data synchronization.

Implementing robust security measures to protect user data and prevent vulnerabilities such as hacking attempts, data breaches, and unauthorized access is crucial. Incorporating security best practices and regularly updating software are essential steps in safeguarding the website.

Ensuring that the website is search-engine friendly and optimized for search-engine visibility can be a challenge. Optimizing meta tags, implementing proper URL structures, and focusing on relevant keywords are key considerations for better search engine rankings.

Technology Stack

The tech stack becomes a crucial part when you have to deliver a perfect project.









How JoomDev Transformed The New Utility's Website into a Sustainable Showcase



After the launch and implementation of the website, several positive results were achieved, aligning with the client’s goals and expectations.

Enhanced Customer Satisfaction

The user-centric design and seamless user experience of the website contributed to improved customer satisfaction.

Strong Security Measures

Our commitment to robust security measures paid off as users gained confidence in the website’s security protocols, leading to increased trust and reducing concerns about potential fraudulent activities.

Improved Convenience and Efficiency

The new utility website delivered the client’s goal of providing enhanced convenience. 

Positive Brand Perception

The website’s user-friendly interface, advanced features, and high-quality user experience positively impacted the brand perception among cardholders, resulting in increased brand loyalty and potential for attracting new customers.
I’ve had the great pleasure of hiring JoomDev for several projects over 8 years. The team brought our ideas to life and created the customized application that we only imagined in our minds. We appreciate JoomDev “can do” attitude and co-operation to complete any task until being fully satisfied. Hire JoomDev, you’d be crazy not to!
Alex Shvarts

Contact Sales

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